The Impact of Real-time Content in Modern Marketing Strategies for Medical Device and Medtech Companies
AAOS 2024 is just around the corner, and here’s why you should be ready to invest in real-time content during the meeting. For medical device and MedTech companies, embracing real-time content sharing during congresses and events such as AAOS is key to standing out. It’s a unique chance to boost engagement, grow your online following, […]
How Digital Strategy is helping small and medium-sized medical device companies compete on an equal footing with the big market players?
Small to medium-sized medical device companies are being called on to develop relationships online with clients, suppliers, and stakeholders, or risk stagnating. Medical device marketing company CommuniD has been tracking the activities of medical device companies and their online activities, particularly social media. The findings are clear – Major MedTech companies have been ramping up […]
How orthopaedic surgeons are revolutionising communication with patients and colleagues through social media
A detailed analysis reveals an increasing number of orthopaedic surgeons present on Facebook, Instagram, LinkedIn, Twitter, and YouTube, gathering huge digital communities comprised of patients, doctors, and other professionals involved in the medical business. The old days when a patient had to sit passively in the hospital’s waiting room to get advice from an inaccessible, […]