Small to medium-sized medical device companies are being called on to develop relationships online with clients, suppliers, and stakeholders, or risk stagnating. …
The medical device market is developing at a blistering pace. From the use of AI and machine learning to analyse and act on massive data sets to the use of nanotechnology in the form of Micro-Electro-Mechanical Systems, or MEMS, to implant highly sophisticated devices in humans.
The marketing of these highly innovative approaches to treatment requires a new approach to medical device marketing, and we discuss some of those in these medical device insights and articles.
Small to medium-sized medical device companies are being called on to develop relationships online with clients, suppliers, and stakeholders, or risk stagnating. …
A detailed analysis reveals an increasing number of orthopaedic surgeons present on Facebook, Instagram, LinkedIn, Twitter, and YouTube, gathering huge digital communities …
CommuniD, the medical device marketing company, today announced that social media is having an overwhelmingly positive effect on sufferers and patients in …
It is clear, then, that digital marketing can help MedTech companies address the recent shifts in HCP engagement, whether as part of …
Healthcare professionals (HCPs), like many others, have been profoundly affected by the shift to remote work triggered by the COVID-19 pandemic. As they …
If you are scaling up your social media activity, sooner or later you will realise that it is almost impossible to keep …
Have you ever tried to automate LinkedIn messaging? It is far more likely that you have received automated messages! This is possible …
We all know there are lessons we can learn from our industry leaders – the best, well-resourced, experienced, big-budget companies – that have a …
Once you have finalised your marketing strategy (see the previous article) and have all your communication elements lined up and ready to …